Services

Data builds empathy. I’ve designed processes to help companies deeply understand their audience, articulate their market presence, and tell compelling and effective stories.

Based on your goals, we collaborate to bring those stories to life on strategically chosen channels — whether your website, paid growth creative, social media, or full-funnel brand campaigns.

Capabilities

    • Qualitative research

    • Quantitative research

    • Secondary research

    • Data analysis

    • Persona development

    • Competitive analysis

    • Brand positioning

    • Brand manifesto

    • Mission, vision, values

    • Tone of voice

    • Brand messaging

    • Research and insights

    • Brief development

    • Creative concepting

    • Content frameworks and media recommendations

    • Creative feedback and partnership with design

    • OKRs and strategic planning

    • Measurement framework

    • Email marketing

    • Websites

    • Social media

    • Testimonial marketing

    • OKRs and strategic planning

    • Measurement framework

    • Brand campaigns

    • Talent & influencer marketing

    • Experiential and events